Parker and Brammo work together on the next generation
of electric motorcycle design.
By Chris Fox, Associate Editor, PD&D
on the bike is digitally modeled,” explains Wismann.
“In the case of this [Parker]
motor, we also used the race
program to work through
what you would call fully
functional and working prototypes, which actually raced
on the bikes.”
Parker has a standard
magnetics package and a
standard mechanical package
associated with their motors.
In Brammo’s case, the mechanical package
wasn’t able to fit the specs that the company needed for racing, so Parker offered
Brammo a kit variant, which consisted of
just the magnetics. The cycle company
then optimized and designed the mechanical package to fit the vehicle.
The design went through five major iterations in less than three years, most of
which involved collaboration on motor
Brammo and Parker.
As the motor development took place the
engineers realized the
Collaborative engineering has become more vital now than ever, as companies are learning what
they do best and are looking to others to
help perfect a product. Brammo, an electric
motorcycle company, did just that when
they started development on what they
hoped would be the fastest electric cycle
in the world. Brammo started producing
gas-powered, four-wheeled performance
vehicles in 2002, but transitioned to electric motorcycles in 2007. The company has
since partnered with Parker, an engine
systems and technologies designer, to continuously refine their bike, and move to the
top of their class with the world's fastest
production electric motorcycle.
vitality of their temperature management and recognized the need for a robust cool- ing system. “In this situation, you have two ptions: Either you can put a bigger, more xpensive motor on the vehicle, or you
Shelina Moreda, professional
motorcycle racer for Brammo.
Designing, Prototyping & Collaboration
Like many motorsports designers,
Brammo uses its racing bikes to test
new and innovative designs for production models. Brian Wismann, Director
of Product Development for Brammo,
explains, “We use this race bike not only
as a racing machine, but also as a development platform for Brammo’s technologies.
That’s why a partnership with Parker made
so much sense; because they were looking to develop a line of motors for traction vehicles and electric vehicles, and we
were looking to develop technologies for
our electric vehicles.” Brammo raced the
new electric bike design at the Isle of Man
Race in 2009, where they finished as the
top American team. “We then took what
we learned and applied it to make an even
All of Brammo’s design and prototyping efforts start in CAD, and lead to many
iterations with 3D printing, SLA, and SLS
models. “Every nut, bolt, washer, and wire